In the battleground of different brands the competitions among the brands are very worthy. In today’s competition of the brands, there is a famous coffee candy brand called Vergnano in one corner while in other corner, the brand of coffee candy Lavazza stands as a rival or competitor of this brand. Let us have a brief description of both of these companies in the wide world of coffee candy business.
Caffe Vergnano is a well reputed company in an international marketing world which also possesses a very interesting historical background. This company came into existence in the year 1982 by the Domnico Vergnano with an opening of small grocery business in the city of Chieri located near the Turin region. With the best business strategy, Domnico Vergnano has laid this small grocery business to achieve great specialization in selling as well as roasting of coffee. He after getting permission from his ancestors, purchased a coffee plantation area in Kenya in 1930’s and with this investment on the coffee plantation in Kenya, he raised his business into new heights by expanding it to three new warehouses in Alba, Turin and Cheri. He himself transported the coffee from these three warehouses and made his company really a no.1 coffee candy company in the world from over the last century.
Vergnano Current Position
At present, the Vergnano Company establishes itself among the top five reputed Italian coffee companies in the world and owns more than 8000 square meter plant along with 11 production lines that can operate automatically. Also, around 32 coffee shops are located in different parts of the world including the famous places like Italy, Munich, Bermuda, Canada, Saudi Arabia and other countries.
The other competitor in the battle ground i.e. Lavazza is also a popular brand in the history of coffee plantation. The details of the historical background of this company is not available till yet but this company also stands top among the leading coffee companies in the world because they regularly offer delicious coffee candy to the people from past few successive years.
Tasty Lavazza Coffee Candies
Lavazza offers some of the fine quality and utmost delicious coffee candy like Lavazza Gran Filtro candy which is especially prepared with the 100% pure premium American blend beans of Central America region. This candy is blessed with rich aroma and unique taste which is highly appreciated by the people of almost all the countries of this world. The candy is prepared with the use of Lavazza exclusive decaffeination process and with drip coffee machines which can reduce the content of caffeine in such candies to 0.10%.
Lavazza also deliver delicious taste to the people in other candies like Bali’s little coffee candy which is highly preferable among the people especially kids during the day time. Candies of Lavazza companies are highly reliable among the people and are eaten by all age groups. It is somehow difficult to predict which candy can deliver better taste.